strategy

Unpacking Change

Change through design is the fundamental feature of innovation. This page and the innovation toolkit that it’s a part of are one of the ways we seek to share our experience of innovation. Innovation is very natural, but also something we can learn. To provide alternative ways to learn about innovation and change-making we’ve launched

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Habit Design: A Starting Place

Among the greatest means to promoting sustained behaviour change is to create healthy (beneficial) habits. The science of behaviour change provides many recommendations for how to form, break, and maintain good habits. While we often believe that beliefs change habits, we often find that behaviours themselves can just as profoundly affect our beliefs. There are

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Prototype Death Rate

This simple metric can be a big determinant of innovation success. A prototype is developed when you’ve developed an idea to the point where building a conceptual ‘mock-up’ to test and challenge is possible and desirable. A prototype is the conceptual realization of an idea and allows us to test its fit for purpose ahead

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