Defining Design Thinking

Following our last post on defining design, here are some of the definitions currently in use to describe design thinking. There are far fewer examples of what design thinking is and many examples of what it is not. Perhaps this is one of the reasons design thinking is often contested in various circles. > Design …

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Defining Design

What is design? Design lays at the heart of any endeavour to create something with intention. One of the best and most concise definitions comes from Greg Van Alstyne at the Strategic Innovation Lab at OCADU: “Design is creation for reproduction”   At essence of this definition is the intent to develop a plan — …

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