Inspiration | Imagination | Innovation | Impact

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The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.

Marcel Proust

Leading Change By Design

We connect what you do, what you want, and where you want to go to the influence — outputs, outcomes, and impact — you seek by design.

We provide strategic planning, change management, professional service design and Credentialed Evaluation services.

Cense is different from your typical consultancy. We work with organizations that strive to make a positive difference, not check a box. We work with change-makers and innovators. If you want generic programming, ‘consultant-speak,’ static logic models and standard 5-year plans that yield uninteresting, unused and unusable products, many other firms will help you do that; we’re not one of them.

We design for living systems –– people, organizations and communities that are alive and vibrant — not boxes and arrows on a planning chart.

Our expertise in behavioural psychology, systems thinking, Credentialed Evaluation services, and strategic foresight + design is tailored for change in a changing, complex world. We’ll bring this to work for you.

To learn about some of our recent projects, click here.

If you want to make a difference and to be better and deliver better things — then let’s talk.

Don’t just believe us, here’s what our clients have to say:

There was so much wisdom in the final report Cameron presented us with. He’s done a fantastic job of meeting with all our team members but went far beyond just reflecting back to us what we had said and thought. New original insights and themes were uncovered, and crucial thinking on the impact and future of our program was given to us. What Cameron does at Cense is beyond evaluation. He doesn’t simply show you what you think your organization has done; he uncovers what you never realized you’d been doing and presents you with opportunities for growth, development and greater impact.

Jake Miller – Executive Director, Project Neutral

When we looked to move on from COVID we didn’t know what to do. Cameron helped us to recover and recognize what we’d done as a team in ways we couldn’t see for ourselves. He and his team brought compassion and creativity to a complicated situation that was still unfolding. They helped us learn from our experiences with care and find and integrate lessons from our experience into our operations and plans in ways we’d never thought possible. We are much better prepared for what comes next because of Cameron and his team at Cense.

Senior Manager and People Leader, Ontario-based Public Health Unit

Welcome from Cameron

Thanks for visiting.

We help our clients learn, grow, develop and show their impact. If you have questions about what we do and how we can help: let’s talk. You can find my availability by clicking here to book an appointment for an initial chat.

We find creative ways to address complex problems for our clients. We connect inspiration with imagination through innovation to influence.

Together, we can do something special.


Cameron D. Norman PhD MDes CE

President & Principal, Cense.

Click here and let us show you what’s possible.

For more on our thought leadership and ideas about innovation, change, and creativity, visit us at Censemaking or our blog for methods and tools to help you.

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